by Kurt Goetzinger | Jul 25, 2024
Apple Maps Goes Web: What This Means for Users and Businesses Apple Maps has officially expanded its reach by launching a web version, currently in beta. As reported in the media this week, users can now access Apple Maps via desktop or mobile browsers through the...
by Kurt Goetzinger | Jun 13, 2024
Listing your business online is important if you want new customers to find you. This is especially true for new companies or those trying to improve their reputation. Putting your business on the right websites makes it easier for people to find you when they search...
by Kurt Goetzinger | May 9, 2024
Understanding Meta Descriptions: Boost Your Click-Through Rate What is a Meta Description? In WordPress, a meta description is an HTML tag that concisely summarizes your webpage’s content. This snippet appears beneath your page title in search engine results...
by Kurt Goetzinger | Jan 3, 2024
Website search engines such as Google®, Yahoo®, and Bing® make thousands of algorithm changes yearly. Setting up and regularly checking your site’s optimization will help you climb higher in search results. As algorithms change, it can be extremely difficult to come...
by Kurt Goetzinger | Nov 21, 2023
Savvy marketers understand most consumers – especially online shoppers – base their purchasing decisions on the experiences of others. Over time, Google reigns supreme as the go-to source for information. As we navigate this ever-connected world,...
by Kurt Goetzinger | Nov 16, 2023
Savvy marketers know that using Google Analytics is putting their site at an advantage over competitors’ websites Google Analytics is a web analytics service offered by Google that tracks and reports website traffic, providing insights into user behavior and...