How We Create WordPress Websites for Our Clients

At Omaha Advertising, we believe a great website is the foundation of a successful business. That’s why we use WordPress, the industry leader in website creation, to build sites that are visually appealing, functional, and easy to manage. With over 40% of the web powered by WordPress, it’s a platform trusted by businesses, nonprofits, and government agencies alike. Whether you need a simple landing page or a full-scale e-commerce site, WordPress provides the scalability, flexibility, and control necessary to grow with your organization.

 Why Every Business Needs a Strong Website

Your website is often the first impression people have of your business. It should be professional, engaging, and accessible on all devices—from desktops to smartphones. More than that, it should serve as an effective marketing tool, working around the clock to showcase your services, attract new customers, and drive conversions.

Getting Started: Domain Name & Hosting

Before we start building, you’ll need two key components:

  • Domain Name
    Your domain name is your website’s address (e.g., ). We recommend purchasing it through GoDaddy, a reliable and user-friendly platform.
  • Website Hosting
    Hosting is where your website “lives” online. We also suggest GoDaddy for hosting, as they offer affordable plans, solid performance, and great customer support. You can also set up custom email addresses (e.g., info@yourbusiness.com) through their service.
    If you prefer to use a different provider, that’s not a problem. Just let us know where your domain is registered and where you want your site hosted, and we’ll handle the setup accordingly.

Our Website Creation Process

Here’s what you can expect when we build your website:

Step 1: Discovery & Planning

We start by learning about your business, goals, and target audience. This helps us create a website that aligns with your vision and meets your needs.

Step 2: Setting Up Hosting Account, Installing WordPress

After receiving access or credentials, we set up the hosting account, install WordPress and a WP theme, then link the domain name to the site.

Step 3: Design & Layout

Using your brand guidelines (or creating them if needed), we design a clean, modern layout that’s visually appealing and easy to navigate.

Step 4: Content Integration

We incorporate your text, images, and videos into the site. If you don’t have content ready, we can help craft compelling copy and provide professional photography.

Step 5: Adding Functionality (if needed)

From contact forms to social media integration, we ensure your site has the necessary tools to engage your audience.

Step 6: Basic SEO Setup

We set up basic SEO by optimizing page titles, meta descriptions, headings, and image alt text, ensuring your website is structured for search engines to index and rank effectively.

Step 7: Testing & Review

Before launch, we test your site to ensure it’s responsive, fast, and free of errors.

Step 8: Launch & Training

Once you approve the final version, we launch your website and provide training on how to update and manage it using WordPress.

What We Need From You

To create the best possible website, we’ll need:

    • Your brand assets, including logo, brand colors, and fonts (if available)
    • Website content, such as text, graphics, photos, and any videos you’d like to include
    • Navigation preferences and a basic idea of how you’d like the site structured
    • Key features, such as contact forms, e-commerce, or appointment scheduling
    • Your feedback at each stage to ensure the final product meets your expectations

If you’re missing any of these, we can help. Our team can assist with branding, copywriting, and professional photography to ensure your website looks and performs its best.

How Long Does It Take?

When everything is submitted upfront and hosting is set up, we’ve been known to launch a new website in as little as one week. However, timelines depend on factors like:

  • All content provided at the start
  • Hosting and domain setup completed (we can assist with this)
  • Quick feedback and approvals

If there are delays in content submission or approvals, the timeline may extend. We work efficiently to keep the process moving and deliver a website you love.

The Importance of Ongoing Updates

A website isn’t just about the launch—it’s about keeping it fresh. Updating your content regularly improves your search rankings and keeps visitors engaged. We offer blogging, content updates, and ongoing support to help keep your site relevant and effective.

If your current site feels outdated, we can also help with updates to your text, images, and design.

Let’s Build Something Great Together

Your website should be a powerful tool for growth, not just a digital brochure. If you’re ready to create a WordPress website that stands out, drives traffic, and generates results, contact Omaha Advertising today. Let’s bring your vision to life efficiently, affordably, and with your future in mind.