Public Relations
Build trust, protect your reputation, and keep your message consistent
Public relations is the work of earning trust over time, especially when it matters most. I’m Kurt Goetzinger, founder of Omaha Advertising, and I’ve worked in public relations throughout my career with well-known companies and organizations across the Midwest. My approach is straightforward: clarify your message, strengthen your credibility, and help you communicate in a way that feels real, timely, and professional.
Whether you’re a business managing growth, a nonprofit building support, or a public agency serving the community, PR helps you stay aligned with the people who matter most, your customers, stakeholders, partners, donors, and the public.
What public relations can do for you
Good PR does not chase attention. It earns confidence. It helps you:
- Build credibility before you need it
- Stay consistent across your website, social, media, and internal communications
- Strengthen relationships with customers, donors, and community stakeholders
- Navigate change, challenges, and sensitive moments with clarity and calm
- Keep your brand reputation strong, even when the news cycle is noisy
Corporate public relations
For businesses, PR is often the difference between being known and being trusted. We help you communicate clearly with customers, employees, partners, and the public, while protecting the reputation you’ve worked hard to earn.
Common corporate PR support includes:
- Messaging and brand positioning
- Media relations and press release writing
- Executive and spokesperson support
- Internal communications for teams and leadership
- Customer communication plans for service changes, growth, or disruptions
- Reputation management and issue response
Nonprofit and community relations
Nonprofits do important work, but the public still needs to understand it. PR helps you tell your story in a way that connects emotionally and builds real support, without sounding salesy.
We can help with:
- Mission messaging and storytelling
- Donor and supporter communications
- Community outreach and partnership building
- Event promotion and media coverage
- Board and stakeholder updates
- Crisis communications and sensitive issues
Customer relations and brand management
Every email, announcement, and public-facing message either builds trust or chips away at it. We help you show up consistently, especially during moments that can shape how people feel about your organization.
When you need PR the most
PR is valuable in the good times, and essential in the hard ones. If you’re launching something new, handling a sensitive situation, dealing with a leadership change, or responding to a public issue, the goal is the same: communicate quickly, accurately, and with credibility.
Our process
- Quick discovery: goals, audiences, stakeholders, and what success looks like
- Strategy + messaging: a clear plan and the language to support it
- Execution: writing, outreach, coordination, and ongoing guidance
- Support as needed: we stay available when timing matters