Help Us Help You: Share Your Story to Unlock Tailored Marketing Solutions!
At Omaha Advertising, we understand every business is unique, and learning your specific goals, challenges, and strengths helps us create the most effective marketing and PR strategies for you. By answering the questions below, you’ll give us valuable insights into your business, your customers, and your current efforts.
This information allows us to save time by tailoring our recommendations to your needs right from the start and ensures we can prepare a more accurate budget that aligns with your goals. Our aim is to make this process as efficient and productive as possible so we can focus on delivering results that matter to your business.
1. About Your Company
- Can you tell us about your company’s history and mission?
- What makes your company different from others in your industry?
- What services or products do you offer? Do you do anything special or unique?
- Who are the key people in your company, and what do they do?
2. Your Customers
- Who are your main customers (e.g., homeowners, businesses, government)?
- What problems or needs do your customers usually have?
- Are there certain types of projects or areas you focus on?
3. Competition and Industry
- Who are your main competitors, and how are you different from them?
- What do people often misunderstand about your services or industry?
- Are there any big trends or changes in your industry right now?
4. Your Work
- What are some of your favorite projects, and why are they special?
- Do you have photos, videos, or reviews from past projects we can share?
- How do you usually document your work (e.g., pictures, videos, or written details)?
5. Marketing and Branding
- What marketing have you done in the past? What worked and what didn’t?
- How do people see your company right now?
- Do you have a logo, brand colors, or other materials we should use?
6. Getting New Customers
- How do you usually find new customers?
- What’s your sales process like? How long does it take to close a deal?
- What questions do new customers usually ask before hiring you?
7. Online Presence
- How do you feel about your website? What do you like or dislike about it?
- Are you active on social media? If so, which platforms do you use most?
- Do you have specific online marketing goals (e.g., improving SEO, running ads)?
8. Customer Communication
- How do you stay in touch with customers during and after a project?
- Do you have a referral program? If yes, how does it work?
- How do you collect feedback or reviews from your customers?
9. Goals
- What are your main business goals for the next year?
- How will you know if our work together is successful?
- Do you track any specific numbers or goals (like sales or website visits)?
10. Content Preferences
- What kind of marketing content would you like (e.g., blog posts, videos, social media)?
- Do you have photos, videos, or other materials we can use?
- Are there any websites, magazines, or associations you’d like to be featured in?
11. Budget and Timeline
- What is your budget for marketing, and is it flexible if you see good results?
- Are there busy seasons or deadlines we should keep in mind?
- Are there any upcoming projects or events we should know about?